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Tel: 28678313
Fax: 28610278
Email: hkim@hkuspace.hku.hk
Enquiry Code: 438050000 (Please key in 9-digits prog. enquiry code when promted)

Professional Certificate in Marketing

市場學專業證書

Hong Kong Institute of Marketing
MK 43-805-00 (23)  ｜ 
QF Level

Start Date: To be advised   Next intakes: 09-2013

Application Form Brochure Print

Info Seminar

Course Description

  • The Professional Diploma in Marketing programme (Level One and Two) comprises of two levels of studies which may be completed within  20 months of part-time studies. Upon completion of Level One that comprises 6 modules, students will receive a Professional Certificate in Marketing award issued by HKU SPACE and recognized by HKIM. In addition, students will receive a professional award ‘Diploma in Marketing’ issued by HKIM.
     
  • The Level One programme aims to provide students with a foundation in marketing and its integration with other important functional business units such as Accounting, Finance, Economics, Digital Marketing and Events Management.  Students may also choose to progress into Level Two of the Professional Diploma in Marketing programme to complete the full programme and become an Affiliate Member of HKIM.
     
  • We offer three intakes each year in September, January and May.

     

Days / Time

  • Monday 7:00pm - 10:00pm (tentative schedule for May 2013 term only)
  • Saturday 2:30pm - 5:30pm (tentative schedule for May 2013 term only)

Duration

  • 1 year

Programme Structure

 

Content
  • Fundamentals of Marketing
  • Economics
  • Events Management
  • Selling and Sales Management
  • Digital Marketing
  • Accounting and Finance

Assessment and Award

Holders of this Professional Certificate in Marketing award can progress into the Professional Diploma in Marketing (Level 2) programme.

 

  1. Assessment is based on coursework (25%) and examinations (75%).
  2. Holders of the Professional Diploma in Marketing may apply for University of Hull’s BA(Hons) Marketing and Management programme.
  3. Holders of the Professional Diploma in Marketing qualify for full first year exemptions from the Curtin University BCom Marketing programmes.
  4. Holders of the Professional Diploma in Marketing may apply for University of Plymouth’s BSc(Hons) Business Management programme, BA (Hons) International Trade and Operations Management or BSc (Hons) International Supply Chain and Shipping Management programmes.
  5. Holders of the Professional Diploma in Marketing may apply for Edinburgh Napier University’s BA (Hons) in Festival and Event Management programme.

Entry Requirements

 

Application Deadline
18 Apr 2013

 

Applicants shall:

  1. have gained in the HKALE Grade E in 2 subjects; or

  2. have gained in the HKDSE Examination Level 2 in 5 subjects including English Language and 1 year of relevant work experience;or

  3. have gained in the HKCEE Grade E in 4 subjects, and Level 2 in English Language or equivalent, and have 2 years of relevant work experience; or

  4. be aged at least 21 or above with 3 years of relevant work experience.

Applicants with other equivalent qualifications and relevant work experience will be considered on individual merits.

Application Deadline

18 Apr 13

Application Fee

HK$150

Course Fee

  • HK$2800 per module (*All fees are subject to change without prior notice.)

Enrolment Method

Details

Payment Method

Details

Application Form

The CEF Institution Code of HKU SPACE is 100

CEF Sector: Financial Services
CEF Course Code CEF Course Title Fees Enquiry No.
23Z00917-1 Accounting and Finance (Module from Professional Certificate in Marketing Programme)
 $2,800 2867-8326
CEF Modules
Continuing Education Fund reimbursable programme
(selected modules only)
Some modules of this programme have been included in the list of CEF reimbursable programmes. Application for CEF has to be made before commencement of the modules.
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