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BusinessMarketing & Branding

Marketing & Branding

As a leading provider of marketing education in Hong Kong, we offer a variety of marketing and branding programmes ranging from sub-degree, undergraduate, postgraduate to master degree level, providing students with complete and multiple pathways to attaining well recognized academic qualifications.

We also partner with marketing professional bodies (including CIM UK and HKIM), industry bodies (such as Hong Kong Brand Development Council and Hong Kong Diamond Federation) in offering professional, practical executive programmes and specialized short courses to equip marketing professionals with updated knowledge and skills on latest topics (such as digital and content marketing)  to cope with changing market needs.

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The course aims to consider the marketing role that elections play in HK politics, how the actions of politicians influence outcomes, and how citizens interact with and influence the campaign and election.
 
PT
Start 07 JUL 2018 (SAT)
Duration 2 months
Fee Course Fee : HK$5,400

Early Bird : HK$4,900 (application submitted on or before Jun 23)

Alumni Rate : HK$4,900 for HKU SPACE Alumni (application must be submitted to any of HKU SPACE enrollment center in person)
University of Leicester, UK
University of Leicester - Master of Science in Marketing

This MSc in Marketing will increase your understanding of marketing theories and concepts whilst developing the skills you need to be a successful leader in a complex and dynamic global marketplace. You will gain a deeper insight into marketing across a range of business contexts including the consumer, industrial, financial, service, profit and not-for-profit sectors.
PT
Start 01 AUG 2018 (WED)
Duration 2 years to 2.5 years
Fee £9,285 (2018/19)
作為職場達人,要在職場上突圍而出,當然要擁有與工作相關的專業知識及技能,如能在品味及形象上突出個人風格,求職,升職,轉職,無往而不利。
PT
開課日期 2018年7月7日 (星期六)
修業期 1日
課程費用 學費 : HK$880

校友優惠 : HK$780

團體優惠 : HK$780 (同行二人或以上)

(校友優惠及團體優惠不適用於網上報名,須親臨各教學中心報名)
The University of Hull, United Kingdom
This programmes provides you with practical knowledge and vocational skills in marketing. You will be able to apply effective marketing strategies, digital and social media marketing techniques and persuasive communication tactics in different market environment and equipped with analytical skills and critical thinking ability. This programme will also help you to develop your critical thinking and analytical skills.
PT
Start 03 SEP 2018 (MON)
Duration 18 months to 36 months
The University of Hull, United Kingdom
This top-up degree programme equips students with the latest marketing and management knowledge such as marketing communications, digital marketing, social media, brand management, strategic management, etc. It aims to uplift students’ competiveness and employability in job market. With professional training, students will be able to develop effective marketing and management strategies to solve business problems in competitive business environment.
PT
Start 03 SEP 2018 (MON)
Duration 18 months to 36 months
The programme aims to meet the continuing education and professional development needs of those who are currently working in corporate branding and/or event management or those who have aspirations in these areas.
PT
Start 09 JUL 2018 (MON)
Duration 1 year to 2 years
Fee HK$4500 - 5000
This Postgraduate Diploma is both vocationally and academically oriented to provide opportunities for marketing professionals and general business practitioners to upgrade their knowledge and skills in digital and social media marketing to cope with the challenges and dynamics of the changing market as well as to articulate to Master's degree programmes with credit exemption.
PT
Start 09 JUL 2018 (MON)
Duration 12 months to 24 months
This postgraduate Diploma is designed to provide opportunities for aspiring professionals to upgrade their knowledge and skills in fashion marketing and luxury brand management. This programme also provides further study opportunities for students who wish to articulate to Master's degree programmes with credit exemption.
PT
Start 09 JUL 2018 (MON)
Duration 12 months to 24 months
This Postgraduate Diploma provides opportunities for managers of the retail and services sector to develop and enhance the marketing knowledge, international perspective and managerial skills required to enhance their company's competitiveness, innovative capabilities and brand reputation.
PT
Start 09 JUL 2018 (MON)
Duration 12 months to 24 months
The programme aims to equip students with the credentials and expertise that prepare them for a variety of career opportunities in the brand management and public relations sectors.
PT
Start 09 JUL 2018 (MON)
Duration 1 year to 2 years
Fee HK$4500 - 5000