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BusinessManagement & Human Capital Leadership

Art Business Basics

Course Code
Application Code
Study mode
Start Date
07 Nov 2017 (Tue)
Next intake(s)
4 weeks
English supplemented with Cantonese
Course Fee
Apply Now
Deadline on 31 Oct 2017 (Tue)
2910 7610
2861 0278

This is a foundation course to introduce the language, key players, different types of art asset classes, frameworks and dynamics of the primary and secondary art markets.  The basic concepts of art finance and art as an alternative investment will also be introduced. 

Statement of Attendance will be issued to students if they achieve 70% attendance or above.

Business Practice in the Art World

"Art Business Basics" is the foundation course of a series called Business Practice in the Art World. This series is designed to give students an opportunity to look inside the art business circle. In the series, students learn the business practice through lectures, experience sharing and visits to the art fairs, galleries and art consultants. The whole series is suitable for newcomers who wish to have a basic understanding of the art business practices. They could be buyers, collectors, or investors or even professionals who need some basic knowledge to facilitate interaction with clients.


Art Business Basics 藝術商業的基本知識

This is a foundation course to introduce the language, key players, different types of art asset classes, frameworks and dynamics of the primary and secondary art markets.  The basic concepts of art finance and art as an alternative investment will also be introduced. 

  • Session 1 - An overview of the art business sector
  • Session 2 - Art as an alternative investment
  • Session 3 - The key developments of the contemporary art market
  • Session 4 - Future trends


Our Tutor

Julia Ip is the Founder and Executive Director of Project Artist X (“PAX”), an art-based social enterprise with a mission to benefit the society through art.  She also runs PAX’s commercial art gallery, which represents Hong Kong emerging artists to market their artworks. 

Julia has also been an avid art investor and collector herself for years with a personal portfolio of artworks acquired from all over the world.  

In addition to being an art enthusiast, Julia is a seasoned investment banker with over 16 years of experience with global investment banks including UBS, BNP Paribas and JP Morgan.

Julia is also currently serving as the Chief Financial Officer of Honor U, a social enterprise focusing on designing art / culture related and educational computer and mobile applications.  She is also a Director for the Fullness Social Enterprises Society in Hong Kong.  From 2010 to 2013, she was on the Board of Directors of the Hong Kong Foreign Financial Institutions Association.

Julia has a Master of Business Administration degree (Major: Finance) and a Bachelor of Arts (Hons.) degree (Major: Psychology; Minor: Statistics) from Queen’s University in Canada.

Application Code 1555-2417NW Apply Online Now
Start Date 07 Nov 2017 (Tue)
Apply Online Now

  • 4 session(s)
  • 3 hours per session

Tentative Schedule

Date Time Venue
7 Nov 2017 (Tue) 7pm-10pm

HKU SPACE Learning Centre

14 Nov 2017 (Tue) 7pm-10pm HKU SPACE Learning Centre
21 Nov 2017 (Tue) 7pm-10pm HKU SPACE Learning Centre
28 Nov 2017 (Tue) 7pm-10pm HKU SPACE Learning Centre

* The programme team reserves the right to change the above timetable if necessary.

(a) Degree holders 


(b) Other qualifications or working experience will be considered on individual merit.

Course Fee
  • Course Fee : HK$5,090 (includes all lectures and course materials)

Online Application Apply Now

Application Form Download Application Form

Enrolment Method

We provide online application and payment service for students to make enrolment via the Internet. Enrolment will be confirmed once students have made the payment online by using either PPS or credit card.

For first-come, first-served courses:
  1. Complete the online application form
    Click the "Apply Now" button on the top right hand corner of the course webpage to make online application. Follow the instructions to fill-in the online application form.
  2. Make Online Payment
    Pay the course fees by either using

    PPS via Internet - You will need a PPS account and a PPS Internet password. For information on how to open a PPS account and how to set up a PPS Internet password, please visit

    Credit Card Online Payment - Course fees can be paid by VISA or MasterCard via a secure online payment gateway for all first-come, first-served courses.

For award-bearing programmes:

Selected award-bearing programmes also provide online enrolment and payment service for its students.

If your programme accepts online enrolment and payment, a re-enrolment icon will be shown on the course webpage. Click the icon and follow the instructions to perform online enrolment and payment. You will receive relevant information from the programme team nearer the time of enrolment.

You may click here directly to access the online enrolment and payment service.

Please note the followings:

  1. Admission is on a first-come, first-served basis. Enrolment will be confirmed once you have made the payment online. You will receive a payment confirmation after payment has been made successfully. You are advised to keep your payment confirmation for future enquiries.
  2. Fees paid are not refundable except as statutorily provided or under very exceptional circumstances.
  3. To make an application online, you will need a computer with connection to the Internet and a web browser with JavaScript enabled. Internet Explorer 5.01 or above is recommended as the web browser.


The School provides a platform for online services for a selected range of products it offers. While every effort is made to ensure timeliness and accuracy of information contained in this website, such information and materials are provided "as is" without express or implied warranty of any kind. In particular, no warranty or assurance regarding non-infringement, security, accuracy, fitness for a purpose or freedom from computer viruses is given in connection with such information and materials.

The School (and its respective employees and subsidiaries) is not liable for any loss or damage in connection with any online payments made by you by reason of (i) any failure, delay, interruption, suspension or restriction of the transmission of any information or message from any payment gateways of the relevant banks and/or third party merchants for processing credit/debit/smart card or other payment facilitation mechanism; (ii) any negligence, mistake, error in or omission from any information or message transmitted from the said payment gateways; (iii) any breakdown, malfunction or failure of those gateways in effecting online payment service or (iv) anything arisen out of or in connection with the said payment gateways, including but not limited to unauthorised access to or alternation of the transmission of data or any unlawful act not permitted by the law.

Payment Method
1. Cash or EPS

Course fees can be paid by cash or EPS at any HKU SPACE enrolment counters.

2. Cheque or bank draft

Course fees can also be paid by crossed cheque or bank draft made payable to “HKU SPACE”. Please specify theprogramme title(s) for application and applicant’s name. You may either:

  • bring the completed form(s), together with the appropriate course or application fees in the form of a cheque, and any required supporting documents to any of the HKU SPACE enrolment centres;
  • or mail the above documents to any of the HKU SPACE enrolment centres, specifying “Course Application” on the envelope. HKU SPACE will not be responsible for any loss of payment sent by mail.
3. VISA/MasterCard

Applicants may also pay the course fee by VISA or MasterCard, including the “HKU SPACE MasterCard”, at anyHKU SPACE enrolment centres. Holders of the HKU SPACE MasterCard can enjoy a 10-month interest-freeinstalment period for courses with a tuition fee worth a minimum of HK$2,000; however, the course applicant must also be the cardholder himself/herself. For enquiries, please contact our staff at any enrolment centres.

4. Online payment

The course fees of all open admission courses (course enrolled on first come, first served basis) and selected award-bearing programmes can be settled by using PPS via the Internet. Applicants may also pay the relevant course fees by VISA or MasterCard online. Please refer to the Online Services page on the School website.


  1. For general and short courses, applicants may be required to pay the course fee in cash or by EPS, Visa or MasterCard if the course is to start shortly.

  2. Fees paid are not refundable except under very exceptional circumstances (e.g. course cancellation due to insufficient enrolment), subject to the School’s discretion. In exceptional cases where a refund is approved, fees paid by cash, EPS, cheque or PPS (for online payment only) will normally be reimbursed by a cheque, and fees paid by credit card will normally be reimbursed to the payment cardholder’s credit card account.

  3. In addition to the published fees, there may be additional costs associated with individual programmes. Please refer to the relevant course brochures or direct any enquiries to the relevant programme team for details.
  4. Fees and places on courses cannot be transferred from one applicant to another. Once accepted onto a course, the student may not change to another course without approval from HKU SPACE. A processing fee of HK$120 will be levied on approved transfers.
  5. Receipts will be issued for fees paid but HKU SPACE will not be responsible for any loss of receipt sent by mail.
  6. For additional copies of receipts, please send a stamped, self-addressed envelope with a completed form and a crossed cheque for HK$30 per copy made payable to ‘HKU SPACE’. Such copies will only normally be issued at the end of a course.