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Technology, Engineering & SciencesStatistics

Certificate in Applied Statistics (Sample Survey for Business and Research)
應用統計學證書(商業及研究抽樣調查)

Course Code
GS003B
Application Code
1550-GS003B

Study mode
Part-time
Start Date
11 Dec 2017 (Mon)
Duration
7 months
Language
English supplemented with Cantonese
Course Fee
HK$12,000
How to Apply
Deadline on 30 Nov 2017 (Thu)
Enquiries
2975-5697
2707-3620

This programme aims to provide training on survey sampling and to teach participants how to interpret data and draw valid conclusions; and provides a base for future use of probability and statistics in business and in different kinds of research.

Aims & Objectives

The aims are to provide students with knowledge on how to collect, present, and apply business and research data in marketing, strategic planning and different kinds of research.

 
Learning Outcomes

Upon completion of this programme, students are able to:

  • apply the techniques of survey sampling for business and research purposes;
  • collect and compile data for research, business strategic planning and decision making;
  • interpret and draw valid conclusions from the survey findings for marketing and other decisions.
 
Delivery
The programme will be taught by face-to-face lectures and supplemented with tutorials.
 
 
Medium of Instruction
English supplemented with Cantonese.  Teaching materials will be in English.
 
 
Assessment
FOUR assignments (30%) and TWO written examinations (70%).
70% attendance is required for a student to sit in the final written assessment.
(Students will be required to pay additional fees for supplementary examination and other re-assessments)

 

Duration
  • Tentatively every Monday and Friday
    7.00 - 10.00 pm (3 hours per meeting)
    100 contact hours
Venue
Syllabus
  1. Official statistics for business decisions and research
  2. Sample surveys for business, marketing, social, medical and other applications
  3. Key steps in surveys:
    – Sampling design
    – Data collection methods
    – Questionnaire design
    – Pilot testing and reduction of errors
    – Data processing
    – Data analysis methods and graphic presentation 
  4. Probability
  5. Statistical distributions for business/research applications  
  6. Regression and correlation analysis for business and research
  7. Time series analysis and business forecasting
  8. Index numbers for business and other applications
  9. Statistical testing for decisions
  10. Report writing for business surveys  and research

    (Excel will be used for data analyses in this course)

Applicants should
  • have completed Secondary 5 education and have gained in the HKCEE Grade E in Mathematics or Statistics; or
  • have completed Secondary 6 edcuation and have gained in the HKDSE Examination Level 2 or above in Mathematics or Statistics; or
  • have gained other equivalent qualifications.
Course Fee
  • Course Fee : HK$12,000
  • The CEF Institution Code of HKU SPACE is 100

CEF SectorBusiness Services

CEF Courses
Certificate in Applied Statistics (Sample Survey for Business and Research)
應用統計學證書(商業及研究抽樣調查)
COURSE CODE 21C09863-9 FEES $12,000 ENQUIRY 2975-5683

Continuing Education Fund

This Certificate in Applied Statistics (Sample Survey for Business and Research) (CEF Code 21C09863-9) is included in the list of Reimbursable Courses under the Hong Kong SAR Government’s Continuing Education Fund (CEF).   Eligible applicants will be reimbursed 80% of their fees, subject to a maximum sum of HK$10,000 (whichever is the less), on successful completion of the course.

Applicants should submit their CEF applications as soon as they have been accepted, and have paid for the course for which reimbursement of fees is to be made.  In any event, it should be made before the commencement of the course. Late applications will not be accepted by the Government.

To be eligible for CEF reimbursement, students must:

  • be aged from 18 to 65 at the time of application;
  • register with the Office of the Continuing Education Fund before the start of the class;
  • fulfil the 70% attendance requirement;
  • pass the course successfully

For more details, please visit the following website or contact at 3142-2277. You may also obtain the CEF brochure in any of the HKU SPACE enrollment counters.

http://www.wfsfaa.gov.hk/cef/en/preparation/overview.htm

Continuing Education Fund Continuing Education Fund
This programme has been included in the list of CEF reimbursable programmes. Application for CEF has to be made before commencement of the programme.

Application Form Download Application Form

Enrolment Method

Please complete and return the application form (SF 26) with photocopied evidence of relevant academic qualifications to :

HKU SPACE
College of Life Sciences and Technology
13/F, Fortress Tower, 250 King's Road, North Point, Hong Kong
(Attn: Ms Bonnie Ng)
 

Note: Sufficient postage should be paid to avoid unsuccessful delivery of application.

Course start date is tentative and subject to change.

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