HKU SPACE X IAB Hong Kong - Certificate for Module (Effective Digital Media Planning and Programmatic Advertising)

Certificate for Module (Effective Digital Media Planning and Programmatic Advertising) – CEF eligible course Desperately diving into the world of digital media planning? Join the HKU Space x IAB HK course to learn effective ad planning:

• Master efficient digital media planning and programmatic advertising techniques in 7 weeks.


• Course held on weekdays.


• Learn from top instructors from Google, Meta, and other prestigious companies who will share their professional insights and practical experiences.


• Classroom practice: automation and programmatic advertising, ad targeting, and ad tag generation.


• Understand the importance of data, digital campaign measurement, digital media buying, planning, and sales.


• Qualified students may be reimbursed up to 80% of the course fee.

Apply now! IAB HK members may enjoy exclusive application fee waiver.