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Programmes Type

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微证书

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香港岛

九龙

新界

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This programme enables students to identify different types of conflicts, and how to manage and harness the conflicts for the benefits of the organisation. Practical skills for handling conflicts complemented with substantive knowledge will be taught. The programme also builds on leadership skills to help students determine the approaches when confronted with ethical dilemmas so as to make them highly effective leaders in negotiation and conflict management.
 
PT
Start To be advised
Duration 6 months
Fee HK$17,600

This programme equips students with the knowledge and skills to manage innovation in today’s rapidly evolving global marketplace. It also identifies the characteristics of the various sources of funding and enables students to analyse source of funding so as to identify and overcome risks and challenges that a company faces during its growth.

PT
Start To be advised
Duration 6 months
Fee HK$17,600

This programme prepares students for strategic leadership and transformational roles in organisations through learning various management models (from the more classical to contemporary models focusing more on individuals or systems) crucial to evaluating the effectiveness of leadership in these models. Students are supported towards a career in business management so that they may apply knowledge and understanding of business and management to complex, dynamic issues and situations that will come up in their working environments.

PT
Start To be advised
Duration 6 months
Fee HK$17,600

Venture capital has been the driving force behind some of the fastest growing sectors of today’s economy and is a significant source of investment with attractive growth prospects for innovative entrepreneurs. This programme is intended for those who are interested in learning how funding is obtained from venture capital firms by entrepreneurs and also how those working within the industry make and manage investments.

PT
Start To be advised
Duration 6 months
Fee HK$17,600
This programme will focus on key debates on popular culture and cultural consumption in relation to the media. Issues of pleasure, politics, meaning and value will be raised in connection with a range of cultural forms. Situated historically in the twentieth century, the programme analyses the development of mass culture as a socio-economic form, and as a term emerging in relation to other media forms, such as Hollywood movies, television programmes, music, art, print and new media. A range of theoretical perspectives will inform the analysis. The consumption of popular culture is addressed through recent ethnographic and qualitative work on audiences. 
PT
Start To be advised
Duration 36 hours
Fee HK$10,000
The main objective of this programme is to introduce students to the key theories, thinking and debates surrounding new media studies. This programme will also contextualise the social functions and cultural meanings of digital/ new media technologies and their changes in different social and historical environments. The programme will encourage students to explore different forms of new media experiences and participations, and equip students with practical digital media production skills by designing, producing and publishing creative new media projects.
PT
Start To be advised
Duration 36 hours
Fee HK$10,000
This programme aims to introduce students to the key meanings and structures of visual culture and thus help them investigate the ways in which cultural meanings are articulated, interpreted and communicated through different forms of visual-cultural practices, such as films, photographs, advertisements and museum displays etc. This programme will also introduce a range of visual research methods and media production techniques which develop students’ capacities in both analysing and creating visual-oriented projects.
PT
Start To be advised
Duration 36 hours
Fee HK$10,000
The programme aims to equip students, who possess a commercial pilot license, with professional knowledge and skills to obtain the Airbus 320 aircraft type rating qualification.  Through supervised simulation practice, computer-based training as well as lecture training, students would learn to master the technical and theoretical aspects of the A320 aircraft including the operation of different aircraft systems, and the appropriate aircraft control procedures under normal, abnormal and emergencies situations.  The programme curriculum is designed with reference to the aviation industry practice and aircraft manufacturer defined standard.
 
PT
Start To be advised
Duration 4 months
In this mediated network society, use of media increasingly becomes an essential part of people’s everyday life. The media are therefore strategically employed as pedagogical tool by the teaching profession. This programme purposes to critically review the historical and contemporary development of media as a pedagogical tool. By evaluating different forms of media content, it applies principles and concepts related to media literacy for instructional and teaching purposes. The programme equips students with media professional knowledge with a view to assessing teaching effectiveness of media literacy classes.
PT
Start To be advised
Duration 36 hours
Fee HK$10,000

This programme equips students with the ability in developing strategies to create competitive advantages to succeed and survive over the long term in the increasingly complicated and challenging environments. Students will learn how organisations intend to engage with the environment and consequently develop capabilities and competencies to provide competitive advantages and fulfill their objectives. Students will also be introduced to key marketing concepts, strategies and core marketing functions that can assist them in decision-making and enhanced outcomes in the marketplace.
 

PT
Start To be advised
Duration 6 months
Fee HK$17,600