Lifestyle & Taste @ HKU SPACE

The programme aims to equip students with the knowledge and skills to identify the artistic and financial worth of art pieces, to buy and sell art, and to market and run an art business.
 
The programme begins with a study of the art business market, covering topics such as the artistic and financial value of art pieces, the key players and ecosystem of the art market and the latest trends, technology and emergence of online art trading platforms. In the second part of the programme, the focus will be on collecting and investing in art pieces, the running and marketing of the art business and how to build a career in the commercial art world.

The programme adopts a hands-on approach and includes examining real art pieces in class, case studies and a visit to an art gallery or art auction.  

本課程旨在啟發對文化藝術產業有強烈好奇心的學員，讓他們明白香港當代藝術營商情況、文創發展的生態、了解業界專業操作和標準。