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款客及精緻生活 藝術營運

藝術營運

藝術不僅有欣賞價值,也是很好的投資方式。藝術商業投資與管理課程從對藝術商業市場的研究開始,涵蓋藝術品的藝術和財務價值、藝術市場的關鍵參與者和生態系統以及在線藝術的最新趨勢、技術和出現等主題交易平台。在課程的第二部分,重點將放在藝術品的收集和投資、藝術品企業的運營和行銷以及如何在商業藝術界建立職業生涯。

此課程採用實踐方法,包括在課堂上審視真實的藝術作品、案例研究以及參觀藝廊或藝術拍賣。

藝術營運課程

Programmes Type

課程類別

微證書

開課日期

上課日期

學費資助

地點

香港島

九龍

訂閱 e-資訊
The programme aims to equip students with the knowledge and skills to identify the artistic and financial worth of art pieces, to buy and sell art, and to market and run an art business.
 
The programme begins with a study of the art business market, covering topics such as the artistic and financial value of art pieces, the key players and ecosystem of the art market and the latest trends, technology and emergence of online art trading platforms. In the second part of the programme, the focus will be on collecting and investing in art pieces, the running and marketing of the art business and how to build a career in the commercial art world.

The programme adopts a hands-on approach and includes examining real art pieces in class, case studies and a visit to an art gallery or art auction.  
PT
Start 05 NOV 2024 (TUE)
Duration 1 month to 2 months
Fee HK$12,500