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商業及管理
商業及管理課程
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The Postgraduate Diploma in Business Management for Digital Transformation is a business programme focused on developing customer-centric business and organisation development strategies to transform an existing business to meet changing customer behaviours with the help of digital technology.
The programme aims to equip current and potential business leaders with the knowledge and competencies to lead the business transformation of their organisation with the help of digital technology as an enabler. The programme adopts a practical approach to prepare students for developing business and organisation strategies for the transformation of their organisations and address common issues that may arise with the transformation.
[Tuition Fee by 3 instalments]
The programme aims to equip current and potential business leaders with the knowledge of how digital technologies are changing the competitive landscape across industries and how they can apply the knowledge of transformation strategies to create additional value for their organisation.
[Tuition Fee by 3 instalments; each instalment: HKD$14,000]
This programme is suitable for Trainers in commerce, industry and public sectors; Teachers in vocational, technical, professional, community and adult education; Personnel involved in programme management, administration and human resources development. The course is open to applicants without prior teaching or training experience.
This programme prepares students for strategic leadership and transformational roles in organisations through learning various management models (from the more classical to contemporary models focusing more on individuals or systems) crucial to evaluating the effectiveness of leadership in these models. Students are supported towards a career in business management so that they may apply knowledge and understanding of business and management to complex, dynamic issues and situations that will come up in their working environments.
Venture capital has been the driving force behind some of the fastest growing sectors of today’s economy and is a significant source of investment with attractive growth prospects for innovative entrepreneurs. This programme is intended for those who are interested in learning how funding is obtained from venture capital firms by entrepreneurs and also how those working within the industry make and manage investments.
This programme equips students with the knowledge and skills to manage innovation in today’s rapidly evolving global marketplace. It also identifies the characteristics of the various sources of funding and enables students to analyse source of funding so as to identify and overcome risks and challenges that a company faces during its growth.
