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What's Happening Events

07
Jun 2025
(Sat)

Ride the Wave: Winning Indonesia’s Billion-Dollar Market with Smart Marketing

Event of
Open SPACE 2025
Subject
Advertising, Media Planning and Marketing Communications

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Date & time
07Jun 2025 (Sat)14:00 - 15:00
Type of Event
In-person Attendance
Venue
Room 608, 6/F, United Centre, 95 Queensway, Admiralty, HK
Fee
Free
Speaker
  • Ms April Lam 

Ms April Lam 

April started doing business with Indonesian companies ever since 2007 and has resided in Indonesia for 5 years. She has also gained ground experience in Vietnam and saw the rapid development of growth in the ASEAN region. Coupled with her experiences, April not only worked as the former Head of Marketing (Consumer Marketing & Travel Industry Marketing) of DFS (LVMH Group) to lead DFS’s expansion in Bali, Jakarta & Medan, she has also led 100+ projects in APAC in luxury retail marketing, brand consultancy and sales channel development. April thinks ASEAN is a hidden gem for amazing consumer brands and aims to help companies thrive at ease.

Enquiry
2867 8499 (ec.marketing@hkuspace.hku.hk)
Relevant Programmes
東盟市場發展系列 - 印尼市場營銷攻略

Indonesia, ASEAN’s economic powerhouse, is set to become the world’s fourth-largest consumer market by 2045, with e-commerce sales projected to hit $60 billion in 2025 alone. For Hong Kong businesses, this is a golden opportunity to tap into a young, digital-savvy population of over 270 million.
In this 45-minute keynote, discover how to conquer Indonesia’s vibrant market through cutting-edge marketing strategies. From influencer partnerships and AI-driven campaigns, learn actionable tactics tailored to Indonesia’s unique cultural and consumer landscape.
 Designed for aspiring entrepreneurs, marketers, and professionals joining HKU SPACE’s Open Day.

Language: Cantonese

 

The School may make available related programme information material at the seminar.
The School reserves the right to alter or modify the schedule of the event if necessary or expedient.