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The programme offers a combination of academic study with creative and professional practice in a project-led curriculum that draws on a range of interdisciplinary perspectives and address the needs of managerial professionals who work in the local design industry and creative sectors, as well as those who work in non-design areas and are looking for a new thinking approach to resolve complex design and management-related issues.

The programme covers a breadth of topics, from branding, design, and innovation processes to anthropology, culture, history, and meaning. More specifically, it aims to develop students’ management and leadership capabilities by providing deeper insight into creative briefs and target audiences/markets, enabling them to articulate ideas clearly and drive positive change through effective, solution‑focused design strategies.

One-to-one Consultation Session with the Programme Leader (Reservation is required). 

You are recommended to download and review the application preparation guidance PDFs available in the Download area of the Apply section on the programme webpage before joining the online session.