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HK$12,000 per programme inclusive of:
1.) Study Guide for WSET Level 1 Award in Wines in English
2.) Student study pack for WSET Level 2 Award in Wines in English
3.) about 58 Wines for tasting
4.) Test Fee for WSET Level 1 Award in Wines qualification
5.) Test Fee for WSET Level 2 Award in Wines qualification
6.) WSET certificates & pins
Applicable for intake(s) started on/after 1st July 2025:
HK$12,600 per programme inclusive of:
1.) Study Guide for WSET Level 1 Award in Wines in English
2.) Student study pack for WSET Level 2 Award in Wines in English
3.) about 58 Wines for tasting
4.) Test Fee for WSET Level 1 Award in Wines qualification
5.) Test Fee for WSET Level 2 Award in Wines qualification
6.) WSET certificates & pins
PROGRAMME OBJECTIVEs
This programme aims to explain and discuss the relationship between sponsor and sponsee in a variety of events, and introduce the essential tools and techniques in event sponsorship and partnership management.INTENDED LEARNING OUTCOMEs
On completion of the programme, students should be able to1. Explain how sponsorship works as a marketing communication channel and analyze its value to the sponsor;
2. Discuss sponsorship from the point of views of both the sponsor and the sponsee;
3. Appraise the marketing benefits that can accrue to the sponsor and the sponsee from an effective sponsorship programme;
4. Develop and review sponsorship proposals for tightness of fit;
5. Evaluate the purpose and importance of the sponsorship management plan; and
6. Devise strategies to build and maintain sustainable relationship with different types of event stakeholders.
HK$150 (Non-refundable)
Course Fee
HK$6,200 per programme
(*The tuition fee is reviewed annually and is subject to change without prior notice.)