Professional Qualifications To Power Up Your Career

本課程旨在為學員講解中小企業如何使用新科技提升顧客的品牌體驗，了解在本地、中國內地及環球國際品牌的管理模 式、評估及規劃品牌的巿場定位，讓學員掌握在數碼時代塑造品牌和建立實用營銷及傳媒活動的策略。

The programme is developed to equip marketing executives and advertising industry practitioners especially digital media buyers and planners with professional credentials in digital media planning and programmatic advertising. It provides students with a solid foundation of knowledge in digital marketing ecosystem and digital media planning, buying and selling. The programme also prepares students for the examinations of the Interactive Advertising Bureau Digital Media Buying and Planning Certification and Digital Media Sales Certification.

社交媒體及數碼市場學專業文憑課程旨在裝備那些沒有營銷學術資格的營銷從業人員或高管，使其具備實用的營銷知識，包括戰略營銷規劃、消費者行為、基本的Google分析、社交媒體和數碼營銷，以及公共關係。完成課程後，學生將能夠處理營銷任務，實現業務目標。
 

The programme is designed for enthusiastic beginners who are interested to discover and learn about the fine watchmaking industry. It requires no specific background knowledge of the industry. Students will be introduced to the fine watchmaking industry, the stories behind fine watches along with the technical particularities and craftsmanship skills surrounding their creation.

 

This programme aims to discover and deepen understand of the fine watchmaking industry, prepare to enter the watch and jewellery industry and get the FHH Watch Advisor Certification recognition and become a true watch connoisseur.
 

The High Horology Specialist Certification Programme is the second level certification offered by FHH.