Guest talk: AI Application in Enhancing Customer Experience - HKU SPACE
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19
Mar 2019
(Tue)

Guest talk: AI Application in Enhancing Customer Experience

Event of
Edinburgh Napier University x HKU SPACE Event
Event Unit
Edinburgh Napier University x HKU SPACE

Date & time
19Mar 2019 (Tue)19:00 - 21:00
Venue
Room 205, 2/F Admiralty Centre, 18 Harcourt Road, Hong Kong (access via the shopping arcade escalators through Exit A, Admiralty MTR Station)
Fee
Free of charge
Speaker
Mr. Patrick Tu, CEO & Co-founder of Dayta AI Limited

Mr. Patrick Tu, CEO & Co-founder of Dayta AI Limited

Patrick Tu, CEO & Co-founder of Dayta AI Limited. Dayta AI Limited is a Hong Kong-based company that offers customized AI solutions to various industries and sectors including e-commerce, education, finance, media, and many more. Dayta AI identified a common problem in the retail industry that there were many cameras in stores but the management was not utilizing them efficiently. Hence, Dayta AI’s solution was to generate meaningful data from video capture in stores and provide companies with real-time feedbacks on customers profile, pathing, emotional recognition, and real-time tracking. Dayta AI utilizes our in-house developed technology of re-identification which is on the cutting-edge in the world of AI, to continuously and precisely track individuals throughout different cameras. This advanced technology enables us to perform accurate customers’ pathing and tracking of specific individuals throughout their journey in the store at ease. Therefore, retail operators can gain more insights on conversion rates and customers’ behavior, thus improving the strategic planning of their companies.

Online Registration
Enquiry
2867 8310 (msc.bm@hkuspace.hku.hk)
Relevant Programmes
Master of Science in Business Management (Leadership and Innovation) Master of Science in Marketing Master of Science in Marketing with Festival and Event Management Master of Science in Marketing with Sales Management Bachelor of Arts (with Honours) in International Festival & Event Management
moreRelevant Programmes
Remarks

Medium: English


The partnership of Edinburgh Napier University and HKU SPACE has been developed since 1970.  Both institutions jointly offered academic programmes in different disciplines over the past four decades.  Currently, HKU SPACE College of Business and Finance are in collaboration with the Business School of Edinburgh Napier University in offering 7 programmes.