How to Build your Career in Digital Media/Marketing? - HKU SPACE
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What's HappeningEvents

08
Sep 2020
(Tue)

How to Build your Career in Digital Media/Marketing?

Event of
CBF LIVE with U Series
Event Unit
College of Business and Finance | Digital and Social Media Marketing, Marketing Communications and Branding

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Date & time
08Sep 2020 (Tue)17:15 - 18:00
Venue
Facebook Live and YouTube Live
Fee
Free of charge
Speaker
Mr Clement Chung Mr Gary Wong
Mr Clement Chung

Mr Clement Chung

As the Managing Director of PHD Media Hong Kong, Clement leads the business growth strategy, products, talent, and the value proposition for PHD. PHD is known globally as an innovator in communications planning and buying across broadcast, print, digital, mobile, social, and emerging media. Having been with the agency since its inception in Hong Kong 12 years ago, Clement has been an integral part of building its digital integration, business growth for the agency, and leading his teams to deliver award-winning work for clients. Clement started his career as a media planner at DDB Hong Kong. He spent most of his early career in China, leading a team to set up the OMD Guangzhou office and then joined Zenith media Shanghai to manage the Coca-Cola China AOR business. With over 20 years of experience working across multiple client categories such as food & beverage, FMCG, banking & finance, insurance, telecommunications, travel, automotive, Clement has a broad perspective of business issues and challenges, with a commitment to making a difference to all clients business.

Mr Gary Wong

Mr Gary Wong

Gary Wong is the Managing Director of OMD Hong Kong, part of Omnicom Media Group, one of the world’s largest media and communications networks. He oversees the talents, strategy, operations, growth, and the value proposition of OMD in Hong Kong. Gary Wong re-joined OMD in 2010 and took up the role of Managing Director in 2018 with a clear vision of building an agency of choice. OMD delivers data-led media solutions to grow clients’ business through consumer centric insights that combines innovation, creativity, empathy, and evidence to make Better decisions, faster on behalf of our clients. Under Gary’s leadership, OMD have received multiple Agency of The Year Honors from both Marketing and Campaign Magazine in Hong Kong and over 250 campaign awards including CANNES Lions, EFFIE and Festival of Media Global.

Enquiry
29107616 (ec.marketing@hkuspace.hku.hk)
Relevant Programmes
Executive Certificate in Professional Digital Media Selling Executive Certificate in Effective Digital Media Buying and Planning
CBF live with u iab logo

The digital media and marketing industry is changing rapidly. HKU SPACE is honored to have speakers from IAB Hong Kong to share with us their experiences so you will know how to capitalize on opportunities and equip yourself for career advancement. 

Veterans who have been in the industry for over 20 years will share with us:

- The ecosystem of digital media industry and the trends

-  Expertise and knowledge required to embark on the digital media journey

- Career prospect and development timeline of different roles in this industry  

- Sharing of successful cases

The seminar will be live streamed via Facebook (HKU SPACE Business) and YouTube (HKU SPACE Business Education). Sign up now if you're interested to learn more about the digital media industry.

* The seminar will be conducted in Cantonese.