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In today's dynamic business environment, the demand for skilled marketing professionals in Hong Kong is at an all-time high. At HKU SPACE, we offer cutting-edge programmes designed in collaboration with professional organizations and industry experts, focusing on digital marketing and brand positioning to meet the evolving demands of the industry.
Whether for career advancement or starting your own business, our graduates shine across various sectors. Explore our programmes today and take the first step toward a brighter future in marketing!
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本課程旨在為學員講解中小企業如何使用新科技提升顧客的品牌體驗，了解在本地、中國內地及環球國際品牌的管理模 式、評估及規劃品牌的巿場定位，讓學員掌握在數碼時代塑造品牌和建立實用營銷及傳媒活動的策略。
PT
Start 04 SEP 2025 (THU)
Duration 30 hours
Fee HK$7,800
The Professional Diploma in Social Media and Digital Marketing Programme is to equip those marketing practitioners or executives without an academic marketing qualification with practical marketing knowledge including strategic marketing planning, consumer behaviour, basic Google analytics, social media and digital marketing, and public relations. Upon completion of the programme, students will be able to handle marketing tasks to achieve the business goals.
PT
Start 05 NOV 2025 (WED)
Duration 1 year
Fee HK$4500
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