The Certificate for Module in Sport and Recreation Strategic Marketing provides students with the opportunity to develop a strategic understanding of marketing processes and practice from a service organization and sport and recreation management perspective. Students will be able to develop an appreciation of the skills of marketing through the study of examples and case studies from the world of sport and recreation.
 

The Certificate for Module in Sport and Recreation Policy aims to provide students with an understanding of contemporary sport and recreation policy developments and how they frame strategic planning practices within the sport and recreation industry.
 

The Certificate for Module (Sport and Recreation Strategic Business Management) aims to examine the development of contemporary management and business theories and processes and the application of these to the sport and recreation industry. It considers the challenges facing sport and recreation business professionals and the strategies to deal with the complex challenges in the global context of changing social, cultural, organisational and consumer expectations. Specific attention will be applied to understanding perspectives on learning organisations, best practice, plus quality and quality assurance in the management and business context of international sport and recreation.
 

The programme aims to describe the latest services and products in the sports technology market and provide students with advanced knowledge of the innovation process and management within the sports industry.

The programme will enable students to examine and analyse a range of legal areas which specifically affect stakeholders within the sports industry.