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Certificate for Module (E-commerce Operations)
證書(單元 : 電子商務運營)

CEF Reimbursable Course

CEF Reimbursable Course

Course Code
MK085A
Application Code
2135-MK085A

Study mode
Part-time
Start Date
03 Jul 2023 (Mon)
Next intake(s)
To be advised
Duration
36 hours
Language
English
Course Fee
HK$4,350 (Subject to change without prior notice)
Deadline on 10 Jun 2023 (Sat)
Enquiries
28678316/ 28678324
28610278
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Online shopping significantly surged during the pandemic. It’s important for online retailers to set up effective e-commerce operations which can directly improve its consumer experience and profitability. The programme is designed to provide students with basic knowledge about e-commerce operation and management including business concepts, business strategies and operations. It also equips students with the knowledge of e-commerce security and operations covering online payment setup, inventory management, logistics and order fulfillment. 

This programme is suitable to learners who now work in or intend to join online shopping business or retailing business.

On completion of the programme, students should be able to

  1. discuss the business concepts of different types of e-commerce for B2B, B2C and C2C;
  2. identify appropriate hardware and software for e-commerce business set up;
  3. compare the business strategies for e-commerce and select the appropriate one to achieve the business goal;
  4. identify appropriate types of transport modes to maximize the contribution to the e-commerce business;
  5. discuss the principles, concepts and techniques of inventory management and relate them to the entire e-commerce business; and
  6. examine the functions of the order fulfilment process in the business

The following topics will be covered:

  • Introduction to E-commerce
  • Unique Features of E-commerce Technology
  • Types of E-commerce
  • Infrastructure and Business Concepts of E-commerce
  • E-commerce Security and Payment Systems
  • E-commerce Business Strategies
  • Mobile Commerce
  • Inventory Management
  • Logistics and Order Fulfilment

Assessment:

The assessment includes essay, online exercises and examination.

Award:

Students who have successfully fulfilled the course assessment (i.e. passed the individual assignment AND online exercises AND examination PLUS attended at least 70% of the classes) will be awarded within the HKU system through HKU SPACE "Certificate for Module (E-commerce Operations)".

Application Code 2135-MK085A Apply Online Now
Apply Online Now

Duration
  • Regular Lectures:
    Weekdays 7:00pm - 10:00pm (Occasionally on Saturday morning or afternoon)

This programme comprises 36 hours (12 sessions) of lectures. 

Applicants shall:

  1. have gained in the HKALE Grade E in 2 subjects; OR
  2. have gained in the HKALE Grade E in 1 subject, and have 2 years of relevant work experience; OR
  3. have gained in the HKCEE Grade E in 4 subjects, and Level 2 in English Language, and have 2 years of relevant work experience; OR
  4. have gained in the HKDSE Examination Level 2 in 5 subjects including English Language; OR
  5. hold a certificate in the marketing, business or related discipline; OR
  6. be aged at least 21 with 3 years of relevant work experience.
Application Fee

HK$150 (Non-refundable)

*Application fee will be waived for graduate/ existing students of
- Advanced Diploma in Marketing and Brand Management/
- Advanced Diploma in Marketing and Retail Management/
- Advanced Diploma in Digital and Social Media Marketing/
- Advanced Diploma in Marketing, Advertising and Public Relations/
- Advanced Diploma in Marketing/
- Advanced Diploma in Marketing and Public Relations
You may complete the application form and email it with copy of your academic qualifications or work experience supporting documents to ADip.marketing@hkuspace.hku.hk

Course Fee
  • HK$4,350 (Subject to change without prior notice)
  • The CEF Institution Code of HKU SPACE is 100
CEF Courses
Certificate for Module (E-commerce Operations)
證書(單元 : 電子商務運營)
COURSE CODE 33C141426 FEES $4,350 ENQUIRY 2867-8324
Continuing Education Fund Continuing Education Fund
This course has been included in the list of reimbursable courses under the Continuing Education Fund.

Certificate for Module (E-commerce Operations)

  • This course is recognised under the Qualifications Framework (QF Level [4])

Online Application Apply Now

Application Form Download Application Form

Enrolment Method
Payment Method
1. Cash, EPS, WeChat Pay Or Alipay

Course fees can be paid by cash, EPS, WeChat Pay or Alipay at any HKU SPACE Enrolment Centres.

2. Cheque Or Bank draft

Course fees can also be paid by crossed cheque or bank draft made payable to “HKU SPACE”. Please specify the programme title(s) for application and the applicant’s name.. You may either:

  • bring the completed form(s), together with the appropriate course or application fees in the form of a cheque, and any required supporting documents to any of the HKU SPACE enrolment centres;
  • or mail the above documents to any of the HKU SPACE Enrolment Centres, specifying  “Course Application” on the envelope.  HKU SPACE will not be responsible for any loss of payment sent by mail.
3. VISA/Mastercard

Applicants may also pay the course fee by VISA or Mastercard, including the “HKU SPACE Mastercard”, at any HKU SPACE enrolment centres. Holders of the HKU SPACE Mastercard can enjoy a 10-month interest-free instalment period for courses with a tuition fee worth a minimum of HK$2,000; however, the course applicant must also be the cardholder himself/herself. For enquiries, please contact our staff at any enrolment centres.

4. Online Payment

Online application / enrolment is offered for most open admission courses (course enrolled on first come, first served basis) and selected award-bearing programmes. Application fees and course fees of these programmes/courses can be settled by using "PPS by Internet" (not available via mobile phones), VISA or Mastercard. In addition to the aforesaid online payment channels, continuing students of award-bearing programmes, if their programmes offer online service, may also pay their course fees by Online WeChat Pay, Online Alipay and Faster Payment System (FPS). Please refer to Enrolment Methods - Online Enrolment  for details.

Notes

  • If the programme/course is starting within five working days, application by post is not recommended to avoid any delays. Applicants are advised to enrol in person at HKU SPACE Enrolement Centres and avoid making cheque payment under this circustance.
  • Fees paid are not refundable except under very exceptional circumstances (e.g. course cancellation due to insufficient enrolment), subject to the School’s discretion. In exceptional cases where a refund is approved, fees paid by cash, EPS, WeChat Pay, Alipay, cheque or PPS (for online payment only) will normally be reimbursed by a cheque, and fees paid by credit card will normally be reimbursed to the payment cardholder's credit card account.
  • In addition to the published fees, there may be additional costs associated with individual programmes. Please refer to the relevant course brochures or direct any enquiries to the relevant programme team for details.
  • Fees and places on courses cannot be transferrable from one applicant to another. Once accepted onto a course, the student may not change to another course without approval from HKU SPACE. A processing fee of HK$120 will be levied on each approved transfer.
  • Receipts will be issued for fees paid but HKU SPACE will not be repsonsible for any loss of receipt sent by mail.
  • For payment certification, please submit a completed form, a sufficiently stamped and self-addressed envelope, and a crossed cheque for HK$30 per copy made payable to "HKU SPACE" to any of our enrolment centres.