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Login Success Professional Marketing Education Programmes – A KEY to your career success!
The rapid expansion of digital and social media revolution has changed our daily lives but also transformed the marketing industry. You have to equip yourself with the latest marketing knowledge to be able to expand your horizon and create a breakthrough in your career.
Top-up Degree Programmes 
The University of Hull, a top 10 university for graduate employability, offered two top-up degree programmes in Hong Kong through the HKU SPACE. Both programmes are accredited by HKCAAVQ and recognised as Qualification Framework Level 5.
*This is an exempted course under the Non-local Higher and Professional Education (Regulation) Ordinance. It is a matter of discretion for individual employers to recognize any qualification to which this course may lead.
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Both programmes are accredited by HKCAAVQ and recognised as QF Level 5. Registration No.: 15/002103/L5 & 15/002105/L5. Valid from 1 Sep 2015 to 31 Aug 2024 |
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AACSB is held by less than 5% of the world's 13,000 business programmes. |
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The Hull MBA provides an internationally recognised qualification and is accredited by the Association of MBA. |
Advanced Diploma in Marketing Series
A series of four advanced diploma progammes were developed to uplift your employability and competitiveness in the career market. The programme also prepares you for higher education. Holders of the Advanced Diploma will be eligible to apply for the two top-up degree programmes offered by the University of Hull.
HKU SPACE provides you the following specialisations:
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The BA (Hons) Marketing and Management programme equips students with the latest marketing and management knowledge such as marketing communications, digital marketing, social media, brand management, strategic management, etc. It aims to uplift students’ competitiveness and employability in job market. With professional training, students will be able to develop effective marketing and management strategies to solve business problems in competitive business environment.
PT
Start 01 SEP 2026 (TUE)
Duration 18 months
This programme provides you with practical knowledge and vocational skills in marketing. You will be able to apply effective marketing strategies, digital and social media marketing techniques and persuasive communication tactics in different market environment and equipped with analytical skills and critical thinking ability. This programme will also help you to develop your critical thinking and analytical skills.
PT
Start 01 SEP 2026 (TUE)
Duration 18 months
Digital and social media revolution has transformed the marketing industry. The Advanced Diploma in Digital and Social Media Marketing is designed to equip you with the latest marketing knowledge and practices in digital, social media, mobile marketing, search engine optimization (SEO), search engine marketing (SEM), content and video marketing, market analytics, etc. The programme also prepares you for further education at degree level and career advancement.
PT
Start 07 JUL 2026 (TUE)
Duration 20 months to max. 40 months
Fee HK$4,500 per module (Subject to change without prior notice)
This programme provides a firm foundation to equip you with knowledge and skills in developing brand strategies and managing brands in a multi-cultural market environment. It also prepares you for higher education at degree level and career advancement in brand management in a competitive market environment.
PT
Start 07 JUL 2026 (TUE)
Duration 20 months to max. 40 months
Fee HK$4,500 per module (subject to change without prior notice)
The rapid development in digitalization and multi-channel retailing has transformed the retail landscape. Total customer satisfaction has been redefined through personalized shopping experience via multi-channel retailing. Nowadays, customers may use more than one sales channels to shop. This part-time advanced diploma programme equips you with new retail management knowledge and skills for multichannel retailing through in-store, online, mobile retailing, etc.
PT
Start 07 JUL 2026 (TUE)
Duration 20 months to max. 40 months
Fee HK$4,500 per module (subject to change without prior notice)
The rapid development in digital technology and new social media massively reshaped the advertising industry and the public relations (‘PR’) practices and communications. This programme is a fast track to equip executives in marketing, advertising or PR with new knowledge and skills in digital advertising, psychology in advertising, social media, consumer behaviour, and multimedia writing, etc., in order to enhance their market competitiveness.
PT
Start 07 JUL 2026 (TUE)
Duration 20 months to max. 40 months
Fee HK$4,500 per module (Subject to change without prior notice)
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